Istanbul, April 24, 2025 — Expomed Eurasia 2025, one of the most influential global medical exhibitions, grandly kicked off at the TUYAP Fair and Congress Center in Istanbul, Türkiye. As a professional Chinese medical device manufacturer, Pinyuan Medical (Jiangsu) Co., Ltd. made a stunning appearance at Booth 729D, showcasing its self-developed product lineup, including dual-energy X-ray bone densitometers, ultrasonic bone densitometers and arteriosclerosis detectors.

Grand Exhibition: A Golden Gateway to the Eurasian Healthcare Market
Türkiye’s medical device market has maintained rapid annual growth of 12% to 14%, reaching a market scale of 2.2 billion US dollars, with 85% of medical devices relying on imports. Such market characteristics make it a key target market for Chinese medical device enterprises. Serving as a vital bridge connecting the European and Asian healthcare industries, Expomed Eurasia has become an indispensable platform for global medical device brands to expand overseas business.

Covering an exhibition area of 60,000 square meters, this year’s expo features seven professional pavilions and six major product categories, fully covering hospital construction and equipment management, electronic medical devices, medical consumables, orthopedics and rehabilitation therapy, and other core healthcare sectors.

Innovative Products Gained Wide Recognition for Precision Bone Health Solutions
Pinyuan Medical’s dual-energy X-ray bone densitometer stood out as a major highlight and attracted intensive attention from professional visitors. Adopting the internationally recognized gold-standard DXA technology, the device delivers high-precision measurement with ultra-low radiation dosage, generating detailed and reliable bone health assessment data. It plays a critical role in the early prevention, diagnosis and clinical intervention of osteoporosis.

“Compared with similar European and American products, our DXA bone densitometer achieves equivalent clinical accuracy with more competitive pricing and simpler operation,” introduced Pinyuan Medical’s on-site technical engineer. “Equipped with advanced cone-beam planar imaging technology, the device realizes ultra-fast scanning and provides solid data support for clinical decision-making, making it ideal for orthopedic diagnosis and routine bone health assessment for middle-aged and elderly populations.”

Meanwhile, the exhibited ultrasonic bone densitometer impressed numerous visitors with its non-invasive and highly portable design. Adopting professional ultrasonic conduction technology with zero radiation exposure, the device is safe for all age groups, including children and pregnant women. Breaking the limitations of traditional fixed-site diagnosis, it enables efficient on-site bone screening in community health centers and remote mobile medical services, greatly facilitating early osteoporosis intervention. All Pinyuan Medical devices have obtained EU CE certification and US FDA clearance, and have been exported to more than 20 countries and regions across Europe and Southeast Asia.

Accelerated Internationalization Strategy: Deep Layout in the Global Market
As a national technology-based SME, Pinyuan Medical has always adhered to international production and quality standards since its establishment. With ISO9001 quality management system certification and EU CE certification, the company has laid a solid foundation for global market expansion.

Sun, Director of Foreign Trade at Pinyuan Medical, stated: “Our products have covered 31 provinces, municipalities and autonomous regions across China, and been exported to more than 20 countries and regions including Italy, Portugal, India and Malaysia. Our participation in Expomed Eurasia 2025 is a key strategic step to deepen our layout in the Eurasian market. As a crucial hub connecting Europe and Asia, Türkiye boasts strong import demand and huge re-export potential for medical devices, making it one of our core priority markets.”

“From Chinese factories to global hospitals, we are committed to delivering cost-effective, high-quality Chinese medical devices to patients worldwide. International exhibitions enable us to showcase our technological innovations and build closer cooperative ties with global partners. Moving forward, Pinyuan Medical will continue to promote the global development of Chinese medical devices and contribute Chinese strength to the cause of global public health.”